Project 04 / 17Fitness / Business Website
Motion Lab
A fitness club website presenting training programs, coaching, memberships and fitness facilities.
- Industry
- Fitness
- Category
- Fitness / Business Website
- Services
- Web Development, UI/UX & Product Design

(01)Overview
Motion Lab is a website for a fitness club. It brings together training programmes, coaching, membership options and the facilities in one confident, high-energy experience.
“A modern training space built around strength, movement and consistency.”
(02)Business context
The brief behind it
People choosing a gym compare programmes, coaches and price. The site needed to answer those questions clearly and give prospective members an easy route to commit.
(03)Design & development approach
How it was shaped
Bold, uppercase typography and a strong rhythm of sections reflect the energy of training. Membership tiers are laid out side by side so visitors can choose their level of commitment quickly.
(04)Key features
- 01Training programme overview
- 02Coach profiles
- 03Membership tiers: Starter, Performance and Elite
- 04Class schedule section
- 05Member stories
(05)Services involved
Site structure
- Training
- Coaches
- Membership
- Schedule
- About
(06)Screens from the live site
Open gym-lime-theta.vercel.app(opens in a new tab)


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